The Chronicle of Higher Ed reports on a Princeton Review survey showing that Harvard has surpassed NYU as the college of choice among high school seniors.

The theorized reason? Good press over Harvard’s latest financial aid innovations.

Stanford comes in at #2, Princeton 3, NYU 4, Yale 5.

Since NYU actually dropped three places, after being #1 for three consecutive years, I wonder if the changed ranking isn’t really a reflection of some shift in feeling about NYU, rather than something that Harvard, etc., are doing.