Yankee pitcher Phil Hughes has started a blog, and since mid-January, it’s attracted 340,000 visitors.

It’s kind of a sweet blog—he gave away his fleece from last season, with his number on it, which would be kind of a cool thing to have, in fact.

Perhaps Hughes is feeling competitive with that other incredibly likeable young Yankee pitcher, Joba Chamberlain.

Here’s one thing about pitchers that come up from the minors: Not only are they cheaper than hired guns like Roger Clemens, but….you like them more! Watching these young players grow and develop over time gives fans the chance to bond with them, something that’s been missing from the Yankees in the (George) Steinbrenner era.